I am thrilled that your station is planning to run my most exciting public television project yet, "Rick Steves' Iran." My staff and I are here to help you promote this event and make it a success. Here is how:
With a combination of high quality production values and timely, provocative content, "Rick Steves' Iran" was produced with prime time scheduling in mind.
We have a national database of travelers who have enjoyed our TV series and guidebooks. We can send tailored email messages to our customers in your viewing area to announce the program. Just let us know the zip code range for your viewing area, the date you plan to air the special, and we'll do the rest!
I recently wrote an article (enclosed here in several lengths) to help promote "Rick Steves' Iran." Feel free to tailor the article to fit the format of your viewer guide or website. We also have photographs to accompany the article. The enclosed press release may be helpful in publicizing the event to travel editors and entertainment and television guides in your area. The text for both the article and the press release, as well as the photos, can be emailed to you by request.
If you have any questions or would like additional publicity support, please contact Ashley Sytsma at my office by phone (425/608-4293, fax 425/771-0833), or email (firstname.lastname@example.org).
Good luck, and thanks for running the program!